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Location Analytics Market Drive Big Growth with the Right Opportunity | Alteryx, Esri, Google LLC, HERE Technologies, Hexagon, Microsoft Corporation

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Location Analytics Market Drive Big Growth with the Right Opportunity | Alteryx, Esri, Google LLC, HERE Technologies, Hexagon, Microsoft Corporation

June 10
13:40 2021
Location Analytics Market Drive Big Growth with the Right Opportunity | Alteryx, Esri, Google LLC, HERE Technologies, Hexagon, Microsoft Corporation

Location Analytics Market
Location Analytics Market by Component (Software and Services), Location Type (Indoor and Outdoor), Deployment Mode (On-premise and Cloud), Application (Remote Monitoring, Sales & Marketing Optimization, Asset Management, Risk Management, Facility Management, and Others) Industry Vertical (BFSI, Retail & Consumer Goods, Healthcare, Hospitality, Transport & Logistic, Government, IT & Telecom, Media and Entertainment, and Others), and Region: Global Opportunity Analysis and Industry Forecast

The ‘ Location Analytics market’ research report added by Report Ocean, is an in-depth analysis of the latest developments, market size, status, upcoming technologies, industry drivers, challenges, regulatory policies, with key company profiles and strategies of players. The research study provides market overview, Location Analytics market definition, regional market opportunity, sales and revenue by region, manufacturing cost analysis, Industrial Chain, market effect factors analysis, Location Analytics market size forecast, market data & Graphs and Statistics, Tables, Bar &Pie Charts, and many more for business intelligence.

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 “Location Analytics Market By Component, Location Type, Deployment Mode, Application, Industry Vertical and Region: Opportunity Analysis and Industry Forecast, 2020-2027,” The global location analytics market size was valued at $10.29 billion in 2019, and is projected to reach $31.13 billion by 2027, registering a CAGR of 15.5% from 2020 to 2027.

 

The growth of the global location analytics market is mainly driven by proliferation of smartphones and upsurge in usage of GPS-enabled devices. In addition to this, factors such as growing usage of spatial data and analytical tools, increasing adoption of location analytics for asset management across various industries, and rise in adoption of location analytics in retail sector fuels the market growth. Moreover, increase in the adoption of location-based services during COVID-19 pandemic fueling the market growth. However, consent and privacy concerns may hamper the market growth to some extent. On the other hand, emergence of advanced technologies in the field of GIS, and integration of AI with location analytics is expected to provide lucrative opportunities for the location analytics market growth during location analytics market forecast period.

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In 2019, the global location analytics market was dominated by the software segment, and is expected to maintain its dominance in the upcoming years, due to surge in adoption of location analytics in the organization to provide personalized and integrated products and services to customers. The location analytics software allows companies of all sizes to gain a competitive advantage with mapping tools for business. However, the services segment is expected to witness the highest growth, due to an extensive adoption of services among end users, as it ensures effective functioning of location analytics software throughout the process.

 

By location type, the global location analytics market share was dominated by the indoor segment in 2019 and is expected to maintain its dominance in the upcoming years, due to the extensive usage of smart devices and smartphones which are integrated with advanced location-based services. However, the outdoor segment is expected to witness the highest growth, due to the increasing adoption of location based marketing/advertising by the organizations to target consumers at a person-level with offline or online messaging based on physical location.

 

The COVID-19 outbreak has low impact on the growth of the location analytics market, as the adoption of location intelligence or analytics is increased to understand the impact of COVID-19 on consumer behavior and the economy. On the other hand, healthcare systems are experiencing an unprecedented level of demand for location data, with numerous countries having to inspect medical facilities, including primary care clinics, hospitals, and retirement homes to analyze care capacity and vulnerability. For instance, in March 2020, to help public health agencies as well as other organizations to initiate their response, Esri launched ArcGIS Hub Coronavirus Response template with complimentary six-month ArcGIS Online subscription for ArcGIS Hub. ArcGIS Hub is a framework used for building websites to analyze and visualize crisis in the context of population and assets of community or organization.

 

Furthermore, businesses across the globe are planning to come back stronger; hence, location analytics software adoption would help them to map COVID-19 density zones to plan their business operations accordingly. For instance, in May 2020, Transerve Technologies, a provider of geospatial solutions launched a solution to map COVID-19 density zones using remote sensing and geospatial technologies.

 

Key Findings Of The Study

By component, in 2019 the software dominated the location analytics market size. However, the services segment is expected to exhibit significant growth during the forecast period.

On the basis of location type, the indoor segment accounted for the highest revenue in 2019, however, the outdoor segment is expected to witness highest growth rate in the forecasted period.

Depending on deployment mode, the on-premise generated the highest revenue in 2019. However, the cloud segment is expected to witness highest growth rate in the near future.

On the basis of application, the remote monitoring segment accounted for the highest revenue in 2019, however, the asset management segment is expected to witness highest growth rate in the forecasted period.

On the basis of industry vertical, the retail & consumer goods segment accounted for the highest revenue in 2019, however, the IT & telecom segment is expected to witness highest growth rate in the forecasted period.

Region wise, the location analytics market was dominated by North America region. However, Asia-Pacific is expected to witness significant growth in the upcoming years.

Some of the key location analytics industry players profiled in the report include Alteryx, Esri, Google LLC, HERE Technologies, Hexagon, Microsoft Corporation, Oracle Corporation, Pitney Bowes, Sisense Inc., Syncsort, Trimble Inc. This study includes market trends, location analytics market analysis, and future estimations to determine the imminent investment pockets.

Changing Forecasts in a Time of Crisis: explores key issues, including:

  • Future changes in consumer behavior
  • High-frequency economic data
  • Mapping Out a Potential Recovery
  • Business Strategies During COVID-19
  • Near & Long Term Risk Outlook, Risk Assessment and Opportunities

Key questions answered: The Study Explore COVID 19 Outbreak Impact Analysis

  • Market size and growth rate during forecast period.
  • Key factors driving the Market.
  • Key market trends cracking up the growth of the Market.
  • Challenges to market growth.
  • Key vendors of Market.
  • Detailed SWOT analysis.
  • Opportunities and threats faces by the existing vendors in Global Market.
  • Trending factors influencing the market in the geographical regions.
  • Strategic initiatives focusing the leading vendors.
  • PEST analysis of the market in the five major regions.
  • What should be entry strategies, countermeasures to economic impact, and marketing channels?
  • What are market dynamics?
  • What are challenges and opportunities?
  • What is economic impact on market?
  • What is market chain analysis by upstream raw materials and downstream industry?
  • What is industry considering capacity, production and production value? What will be the estimation of cost and profit? What will be market share, supply and consumption? What about import and export?
  • What is current market status? What’s market competition in this industry, both company, and country wise? What’s market analysis by taking applications and types in consideration?
  • What were capacity, production value, cost and profit?
  • Who are the global key players in this industry? What are their company profile, their product information, and contact information?
  • Which manufacturing technology is used, what are their company profile, their product information, and contact information?

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Key Points Covered in Location Analytics Market Report:

Chapter 1, to describe Definition, Specifications and Classification of Global Location Analytics, Applications of , Market Segment by Regions; 
Chapter 2, to analyze the Manufacturing Cost Structure, Raw Material and Suppliers, Manufacturing Process, Industry Chain Structure; 
Chapter 3, to display the Technical Data and Manufacturing Plants Analysis of , Capacity and Commercial Production Date, Manufacturing Plants Distribution, Export & Import, R&D Status and Technology Source, Raw Materials Sources Analysis; 
Chapter 4, to show the Overall Market Analysis, Capacity Analysis (Company Segment), Sales Analysis (Company Segment), Sales Price Analysis (Company Segment); 
Chapter 5 and 6, to show the Regional Market Analysis that includes United States, EU, Japan, China, India & Southeast Asia, Segment Market Analysis (by Type); 
Chapter 7 and 8, to explore the Market Analysis by Application Major Manufacturers Analysis; 
Chapter 9, Market Trend Analysis, Regional Market Trend, Market Trend by Product Type, Market Trend by Application; 
Chapter 10, Regional Marketing Type Analysis, International Trade Type Analysis, Supply Chain Analysis; 
Chapter 11, to analyze the Consumers Analysis of Global Location Analytics by region, type and application; 
Chapter 12, to describe Location Analytics Research Findings and Conclusion, Appendix, methodology and data source; 
Chapter 13, 14 and 15, to describe Location Analytics sales channel, distributors, traders, dealers, Research Findings and Conclusion, appendix and data source. 

Continued….

……..and view more in complete table of Contents

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