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#NYFW2020, British Recording Artist Aaron Paul – ControCorrente Fashion Collaborations in Virtuality

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#NYFW2020, British Recording Artist Aaron Paul – ControCorrente Fashion Collaborations in Virtuality

September 22
06:15 2020

Aaron Paul – ControCorrente – Promo Video – TikTok Link: https://vm.tiktok.com/ZMJDutXtN

NYFW2020 #SohoMuse Marketplace Launch

Italian Digital Design Artist, Alessandra Bergero, and Montgomery Frazier, “The Image Guru,” collaborate to launch ControCorrente on social media with British Recording Artist, Aaron Paul, featured as their first male “Fashion Muse.” ControCorrente (Swim Against The Tide).


@ControCorrenteLondon

The recent launch of ControCorrente’s first debut collection underscores the fact that even a global pandemic can’t stifle the power of the creative process. The fashion/lifestyle brand created under quarantine through FaceTime collaboration across two continents on an I-Phone, between Italian Digital Artist, Alessandra Bergero, and New York’s, “TheImageGuru,” Montgomery Frazier” @sohomuse, is testament to their vision and talent achieved under duress. The striking original design aesthetic of the collection, based on Bergero’s photographic series, evokes abstract whimsy. Bold panoplies of colors and shapes collide across the fabric, some bounded resolutely by brilliantly colored line drawings, others melting into the background, turning ordinary items into extraordinary tattooed statements for artful living.


@aaronpaulmusic @ControCorrenteLondon
Styled by Montgomery Frazier “TheImageGuru” @sohomuse, Aaron Paul is wearing the new ControCorrente, “Calle” digital-art printed coordinated pattern kimono, leggings, bucket hat & visor all designed by Alessandra Bergero, available on SohoMuseMarketplace.
https://www.sohomuse.com/concierge/view/portfolio/37dpucSqhZw5NoDYx/amqHTufJ6WpYn8sdc
Photography by @lucianapampalone
https://www.lucianapampalonestudios.com


@aaronpaulmusic @ControCorrenteLondon
Styled by Montgomery Frazier “TheImageGuru” @sohomuse, Aaron Paul is wearing the new ControCorrente, “Calle” digital-art printed coordinated pattern kimono, leggings, bucket hat & visor all designed by Alessandra Bergero, available on SohoMuseMarketplace.
https://www.sohomuse.com/concierge/view/portfolio/37dpucSqhZw5NoDYx/amqHTufJ6WpYn8sdc
Photography by @lucianapampalone
https://www.lucianapampalonestudios.com


@aaronpaulmusic @ControCorrenteLondon @lucianapampalone
NYC Fine Artist Photographer Luciana Pampalone shoots video of #Popstar Aaron Paul on location in her home, Hamptons NY. Aug 2020
Styled by Montgomery Frazier “TheImageGuru” @sohomuse, Aaron Paul is wearing the new ControCorrente, “Calle” digital-art printed coordinated pattern kimono, leggings, bucket hat & visor all designed by Alessandra Bergero, available on SohoMuseMarketplace.
Photography by @theimageguru

Tapped to help promote the striking ControCorrente collection across select social media platforms, British Recording Artist and celebrated fashion muse, Aaron Paul, @aaronpaulmusic, has risen beautifully to the occasion. Fashion and video shot on location in the Hamptons at the home of MR. and Mrs David Warren by aka, Fashion and Fine Art Photographer Luciana Pampalone, @lucianapampalone and expertly styled by Frazier, Paul brings the clothing to life with his signature verve and panache. In the video promotion, Aaron is seen wearing ControCorrente’s, “Calle” a digital-art patterned kimono, leggings, bucket hat and visor artfully designed by Alessandra Bergero.

Featured on the upcoming cover of Womenz Straight Talk Magazine’s October issue, Aaron Paul’s image as a fashion fire brand is provocative in its appeal, complementing his artistic talent as a pop star vocalist.


British Recording Artist Aaron Paul On The Cover Of The October 2020, Issue of ‘Womenz Straight Talk’
Styled by Montgomery Frazier “TheImageGuru” @sohomuse
Photography by @bryangriffinphotography
APMusicENT c/o 2020

ControCorrente debuted on the newly launched SohoMuse Marketplace during NYFW2020 to rave reviews, where sales are already ramping up. The SohoMuse Marketplace is a social media network of e-commerce brands housed on and promoted by SoHoMuse, the platform “built by creatives for creatives.” Comprised of professional, vetted members from every avenue of the arts, from theater and fashion to music, photography, and a multitude of design industries #SohoMuse was founded by Consuelo Vanderbilt Costin to support creatives by engaging, connecting, & promoting their work on social media during the pandemic.

The accompanying fashion video supporting the ControCorrente collection, intended for social media promotion with live video footage and still photographs shot on the I-Phone by Mr. Frazier, Ms. Bergero, & Luciana Pampalone, was released on TikTok set to Mr. Paul’s #1 Dance song, ‘I Don’t Care,’ remixed by Paul Sherman @plastique, and promoted exclusively by legendary dance music promoter Ronnie Matthews on https://www.starfleetmusic.com/record_pool/index.php

Aaron Paul Featuring “TheImageGuru” Montgomery Frazier – ‘DANCE AMERICA #RiseUP’ – Mini Doc Music Video – YouTube Link: https://www.youtube.com/watch?v=T5vz_DiQpDA

Paul and Frazier, along with Photographer Brian Griffin, @briangriffinphotography, collaborated on Paul’s music video, FASHION #ItsFashionDahlings’ shot at FIT in New York and in the summer of 2019, on ‘Dance America #RiseUp, shot in Washington, DC. Paul’s catalogue of hits, replete with artfully ascribed visuals created by this renowned team of fashion collaborators, continues to draw enthusiastic acclaim from his fans.

ControCorrente by Alessandra Bergero
Available on the SohoMuseMarketplace
https://www.sohomuse.com/concierge/view/portfolio/37dpucSqhZw5NoDYx/amqHTufJ6WpYn8sdc

Womenz Straight Talk Magazine
Web: http://www.womenzstraighttalktv.net/magazine-editorial
Facebook Page: https://bit.ly/35THN0M

For all information on AARON PAUL, please contact #APMusicENT via email at [email protected].

CONNECT WITH AARON PAUL

Website – http://www.aaronpaulmusic.com
Facebook – https://www.facebook.com/aaronpaulmusic
Twitter – @AaronPaulMuzicInstragram – @aaronpaulmusic
Soho Muse: https://www.sohomuse.com/aaron-paul

Written by TV Host, Media, News, Entertainment, Beauty & Lifestyle Columnist
@depeau
#APMusicENT c/o 2020

Media Contact
Company Name: AP Music & Productions
Contact Person: Media Relations
Email: Send Email
Phone: 347-526-8178
Country: United States
Website: http://www.aaronpaulmusic.com

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